Lit Pizza
Brand Identity & Style Guide
Software: InDesign, Illustrator
About the project
This modern brand refresh for Lit Pizza gives the fast-casual pizza concept a sleek, contemporary look and feel. The goal was to update the visual identity to feel fresh and inviting while keeping its warm, energetic roots. The final project includes a versatile new logo and a comprehensive brand guidelines system, creating a clean and consistent look across all touchpoints.

